I was up in Santa Barbara for Office Autopilot’s first annual web marketing conference. Overall, the conference was ‘okay’, as they had some pretty good speakers, but the unfilled time was spent with employees and the CEO talking in circles about the same stuff. I would guess that they will get some good feedback and apply that learning to next year’s conference to make a great event.
Links can get your email flagged as spam
If you do email marketing, then you know that all that hard work goes to waste if your emails end up in the contacts spam box.
Here are three simple ways to keep your emails from getting marked as spam because of your links.
Integrate Ontraport with Wufoo
I am a huge fan of Wufoo. For whatever reason, as common as forms are they are still a huge pain in the arse. Wufoo gets it. They have a ton of built-in integrations, but they haven’t yet created one for Ontraport, so I built our own. There are always two directions in an integration. I have built both directions, but will quickly talk about the Ontraport to Wufoo direction in this post.
Ontraport vs. MailChimp
First of all, I have to start this post by saying that I have used Mailchimp for a long time, and it remains my favorite email provider in terms of ease of use, functionality, and all around “sexiness”.
These two mail providers are really in a category of their own, and it doesn’t really come down to which one is better, but more like which one is right for my business. Ontraport can do almost everything that MailChimp can do, with the exception of a few cases.
